Not The Good Girl: How Much Josie Makes on YouTube

Things You Didn’t Know About Josie

Published: November 18, 2022

Last updated: January 7, 2023

By Joshua Smith πŸ‡¦πŸ‡Ί

I Help Beginners Build Profitable Websites

Welcome to the ultimate analysis of Not The Good Girl for 2023.

I have a ton of respect for people in the MLM industry who walk away and are willing to speak the truth. They have saved many from the trappings of the industry, and I’ve shared a ton of content about why MLMs are a bad idea.

Anyway, my focus has recently turned towards positivity and business success, particularly with these YouTuber profiles.

The goal of these profiles is to show you the different ways people have built 6 and 7-figure businesses. I hope to inspire you to create your own success online, starting today.

Not The Good Girl Facts


πŸ’‘Full Name and Age

Josie Nakoi is 35 years old.

Her handle ‘Not The Good Girl’ comes from the fact that was sick of being the ‘good girl’ in MLMs. She was told to quieten down and not make a fuss.

This handle represents her standing up for herself and every person who has suffered from these nefarious companies.

πŸ€‘ Net Worth

Josie has gone from 0 to almost 200,000 subscribers on YouTube in 2 years.

As of 2023, Not The Good Girl on YouTube has a net worth of $775,000 USD.

This is based on the value of her personal home (that she shares with her loyal husband), her salon business and her car.

🀩 Income Streams

YouTube ads and affiliate marketing

🌍 Location

She lives in the United States, but as many network marketers hate her honesty, she has not disclosed her city or suburb.

✌️Common Praise

A ton of admiration for standing strong in the face of guilt, and bringing peace, joy and forgiveness to many.

❌ Notable Complaints

The MLM industry hates her due to declining sales in 2022 and beyond.

πŸš€ The X-Factor

While she calls people out, she doesn’t hate them. She just hates what they do to people.

πŸ“ˆ Creator Trends

She’s a content machine, opting for quality over quantity. This is why she only puts out one video per month.

πŸ•΅πŸ»β€β™‚οΈ Private Life

Josie Nakoi is married, although her husband’s name is unknown. This is her second husband after she experienced her first divorce in 2019 and became a breakup coach not long after, while also being in 2 separate MLMs.

πŸ‘¨πŸ»β€πŸ’» My Verdict

This woman is the embodiment of empowerment. Raw, honest and with an unbelievable tenancy to find the truth.

About Me

I’m Joshua Smith from Australia. I have been building profitable content sites since 2011.

Today, in addition to managing my own portfolio, I actively help others on their journey.

How much does Not The Good Girl make and how?

Josie from Not The Good Girl makes $9,500 per month with her epic documentaries on YouTube through:

➜ YouTube ads you see playing during her videos

➜ Affiliate marketing for brands she believes in

➜ Occasional brand sponsorships (but these are rare)

Unlike many YouTubers, she does NOT do this full-time. She loves working in the offline world and does YouTube on the side.

She also hates social media so you won’t find her there (but you’ll find many of the huns, of course!)

Her Praise

So how did she get so popular on YouTube?

➜ Her videos are raw and authentic, giving us an inside look into the MLM industry

➜ Her recent mini-documentaries are simply epic with the right tone, message and style

➜ She speaks from a place of experience, humbleness and respect

➜ Josie cares about people who are negatively impacted by cults

While 90% of her audience are women, I got hooked on to her content.

This is one of my favorite videos:

Fully emotional, honest and raw, and empowering for those seeking to leave the network marketing industry.

Her Red Flags

As you would expect, Josie has generated some controversy. Many people within the MLM industry dislike her content and discourage anyone from sharing it.

This has caused fewer enrolments over the years, but fortunately, fewer lives ruined too.

Before Josie unraveled everything on YouTube in the depths of the Pandemic, she deleted all of her social media accounts. She doesn’t receive any backlash personally but the YouTube comments section sees many tied to Survivorship Bias within their MLMs.

The X Factor

Ultimately, she has garnered a ton of respect from many people who operate real businesses, especially as she was at the top of 3 companies. You can’t beat that.

In recent months, she’s gone in a new direction and has focused on calling out evangelistic individuals with questionable histories.

My Verdict

As a loyal subscriber, I’ve learned a ton from watching Josie’s videos on Youtube.

My key takeaways include:

➜ Friends don’t let friends join MLMs

➜ Focus on building a real business

➜ Be wary of false promises online

➜ Stay the heck off social media (I do!)

And realize that genuine opportunities take a ton of grit, determination and sacrifice, and aren’t as easy as these MLMs portray.

Ignore the noise on social media and start working on your own business.

As one fan of Josie’s channel to another, I hope to cross paths one day!

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I'm Joshua from Australia. πŸ‡¦πŸ‡Ί

I've been blogging for 12+ years here and have built up numerous sources of online income.

Nothing comes fast or easy through this journey...

Though buying an existing online business is one epic shortcut...

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