The Explore Life: Matt Baker’s Net Worth, Earnings and Life Lessons

Fun Facts About The Explore Life

Published: January 26, 2023

Last updated: December 5, 2023

By Joshua Smith 🇦🇺

I Help Beginners Build Profitable Websites

Welcome to the ultimate analysis of The Explore Life for 2023.

I truly admire the success of many YouTube creators who have insights that we can learn from.

The goal of these profiles is to show you the different ways people have built 6 and 7-figure careers. I hope to inspire you to create your own success online, starting today.

The Explore Life Facts


💡Full Name and Age

Matt Baker (age 27)

He has numerous mates who are well known and respected in Australia’s 4×4 scene and who have also become YouTubers.

🤑 Net Worth

Aussie YouTubers are typically wealthier than they admit, often downplaying their net worth to appear more relatable to their less than fortunate audience.

As of 2023, The Explore Life has a net worth of $1,200,000 Australian dollars.

This is based on the value of Matt’s home, 4×4, jet skis, trailer, Axis A225 Wake boat, camera equipment, personal brand and online business.

Matt doesn’t admit that he’s a millionaire or talk about his riches on YouTube. He certainly doesn’t have a normal job or a business that holds him back from pursuing true freedom.

🤩 Income Streams

YouTube ads, numerous brand sponsorships and merchandise sales.

🌍 Location

They live on the Gold Coast in Queensland, Australia.

✌️Common Praise

Matt is incredibly friendly, resourceful and shows the best elements of Australia.

Fun fact: I once overtook him on the Gateway Motorway heading up to the Sunshine Coast. 🙂

❌ Notable Complaints

Apart from the separation from Jess, there hasn’t been anything gossip-worthy.

🚀 The X-Factor

Matt has built one of the meanest 4wds in Australia.

📈 Creator Trends

His channel lost some subscribers when Jess left the show, but Matt’s on a mission to regain his audience who are genuinely into off-roading instead of just beautiful women.

🕵🏻‍♂️ Private Life

Matt is single and many are eager to see who the next girl will be. Will it be Allie?

👨🏻‍💻 My Verdict

Matt runs one of Australia’s best off road YouTube channels which has inspired me. I certainly can’t wait to explore some of the places he’s visited with my D-Max.

About Me

I’m Joshua Smith from Australia. I have been building profitable content sites since 2011.

Today, in addition to managing my own portfolio, I actively help others on their journey.

How much does The Explore Life make and how?

I’m estimating that The Explore Life makes $7,500 per month on YouTube.

Matt is a genius and does this through:

➜ YouTube ads that play on his channel

➜ Sales of his exclusive merchandise and camping gear

➜ Numerous brand sponsorships such as Dometic

So yeah, he has almost a 6-figure income and doesn’t need to get a boring 8 to 6 job or slave away in a business that doesn’t serve him.

Interestingly enough, Matt doesn’t do his own editing. He uses Sam Jones Media which has a strong reputation.

Creator Praise

Many people love the channel and his content because:

➜ Matt hasn’t made his channel commercialized, unlike All 4 Adventure

➜ Some of his cinematic drone shots are simply EPIC

➜ He encapsulates the freedom that we’re all seeking

➜ Matt has turned his passion into a full-time income

Plus, he’s a welcome change to many of the boring 4×4 shows out there, especially with his use of boats, beers, bikinis, barbeques and a ton of fun:

Creator Red Flags

Despite his fame, The Explore Life isn’t without some controversy. However, let’s focus on the positive aspects of Matt Baker here. He’s only upset some greenies and vegans anyway.

Other Australian 4×4 Influencers

I’ve written many articles about other offroading influencers here in Australia:

All 4 Adventure

Trip In A Van

The Explore Life (How epic are their videos? Their editor is mint!)

John Rooth (The original influencer, before it became popular)

Sarah and Keelan Travels

Tyler Thompson

The Feel Good Family

Red Dirt Diary (Bridget)

Shaun Whale (4WD 24/7)

Graham Cahill (4WD 24/7)

Danie Simpson

Patriot Campers (Justin’s work ethic is incredible)

Ronny Dahl (I’ve learned a ton from his channel!)

Molly Dixon (Every dude’s favourite right now)

Built Not Bought

Sam Young 4×4

The Cartwrights

👆 Definitely check those out today! 😃

Break Up With Jess

I think many in the audience were sad to see Jessica Johnston break up with Matt. He lost some of his sponsorships as a result since views on his channel went down, suggesting that many watched his channel for her.

She’s now dating Anthony Felicks. So yeah, Matt Baker is single and looking for another lass to join him on his adventures. And no, he isn’t dating Bridget Crosato from Red Dirt Diary, but he might be with Ally.

Quotes by The Explore Life

Matt and his crew have said some incredible things over the years, including:

➜ “I’ll tell ya what, just have a look at this convoy!”

➜ “You bloody legend!”

➜ “Where do ya think you’re goin’!”

➜ “We’re not having beers yet”

Admit it: You read all of those in Matt’s iconic accent!

My Verdict

I’m super inspired by Matt’s channel and success on YouTube. From watching so many videos, there are key lessons that can propel our lives forward, both on a business and personal level.

My key takeaways include:

➜ Open your mind to new opportunities that exist online

➜ Rewards come to those who work smarter, not harder

➜ Personal freedom is earned by following your passion

➜ Surround yourself with people who support your dreams

Matt has definitely earned every dollar he’s made and perhaps it’s your turn to turn your passion into a profitable online business.

Ready when you are.

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I'm Joshua from Australia. 🇦🇺

I've been blogging for 12+ years here and have built up numerous sources of online income.

Nothing comes fast or easy through this journey...

Though buying an existing online business is one epic shortcut...

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