Logan Paul: Net Worth, Controversy and YouTube Earnings (2023)

Fun Facts About This YouTube Icon

Published: January 19, 2023

Last updated: January 26, 2023

By Joshua Smith 🇦🇺

I Help Beginners Build Profitable Websites

Welcome to the ultimate analysis of Logan Paul for 2023.

I truly admire the success of many YouTube creators who have insights that we can learn from.

The goal of these profiles is to show you the different ways people have built 6 and 7-figure careers. I hope to inspire you to create your own success online, starting today.

Logan Paul Facts


💡Full Name and Age

Logan Paul is 27 years old.

He was born on April Fools Day.

And given the events of late 2022 and early 2023, he seemingly looks like a fool.

🤑 Net Worth

YouTubers are typically wealthier than they admit, often downplaying their net worth to appear more relatable.

As of 2023, Logan Paul has a net worth of $46 Million USD.

This is based on the value of his eCommerce brands, online business, luxury home, sports car and personal brand. He holds a small real estate and stock portfolio. 

🤩 Income Streams

YouTube ads, PRIME product sales, brand sponsorships and paid speaking gigs.

🌍 Location

Logan Paul lives in Los Angeles, specifically in Encino.

His mansion is incredible.

✌️Common Praise

He’s inspiring, is always showing up and he’s worked hard for his success.

❌ Notable Complaints

He was involved in the Established Titles scam and was called out by Coffeezilla for the CryptoZoo scam.

🚀 The X-Factor

He’s created a remarkable lifestyle and success online, despite being hated by millions of people.

That just goes to show that, even if you have haters, you can be successful.

📈 Creator Trends

Logan’s following has taken a nose-dive in recent months as his reputation has been burned.

🕵🏻‍♂️ Private Life

It doesn’t appear that he’s dating anyone right now.

👨🏻‍💻 My Verdict

Logan Paul’s journey is the hero turned villain. We can learn a lot from him about what NOT to do.

About Me

I’m Joshua Smith from Australia. I have been building profitable content sites since 2011.

Today, in addition to managing my own portfolio, I actively help others on their journey.

How much does Logan Paul make and how?

Logan Paul makes $170,000 per month on YouTube through:

➜ Numerous brand sponsorships

➜ Sales of his PRIME energy drinks (although it appears that he has silent partners in this deal)

➜ Ads that play on his YouTube channel

➜ Prize earnings from boxing tournaments

He’s become a profitable personal brand and started early on YouTube.

Creator Praise

His audience (which is becoming smaller by the day) still like him because:

➜ He’s relatable to his young and impressionable minds

➜ He has worked hard paired with some dumb luck

➜ He has interviewed some true icons in the industry

➜ Despite his challenges, he continues striving forward

And he boxed KSI, despite the both of them being friends.

Creator Red Flags

Despite his fame, Logan Paul isn’t without some controversy.

In recent months, these include:

➜ He was involved in the FTX scandal

➜ He promoted the Established Titles scam

➜ A 3-part series by Coffeezilla regarding CryptoZoo was his downfall

It’ll be interesting if he can rebuild his empire from here.

While there are a lot of voices right now, I trust the rational thoughts of Scott Shafer:

Quotes by Logan Paul

Logan has said some remarkable things during his journey.

These include:

➜ “I mean, look when you meet me in real life, I’m not the person you see on the Internet, as disappointing as that is.” and I think a lot of his viewers would agree

➜ “I’d love to entertain people forever.” which reminds us that YouTube is for entertainment purposes only.

➜ “Boxing has definitely allowed me to focus on something other than just creating content which I think we’ve seen historically can be so toxic.” which is an interesting quote, as I think that boxing and that camaraderie is quite toxic.

➜ “Just so you know, I am an ex-controversial YouTuber.” Wrong. He’s one of the most controversial guys on the platform right now.

And he claims that he’ll sue Coffeezilla, but that will never eventuate.

My Verdict

I’m so inspired by their success on YouTube. From watching so many videos, there are key lessons that can propel our lives forward, both on a business and personal level.

My key takeaways include:

➜ Don’t do anything that could ruin your personal brand

➜ Validate the people you hire for any big project

➜ Scrutinize any opportunity that comes your way (even from me)

➜ Respect people who are calling out your BS and excuses

And most importantly – YouTubers can’t always be trusted, regardless of how big they become.

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I'm Joshua from Australia. 🇦🇺

I've been blogging for 12+ years here and have built up numerous sources of online income.

Nothing comes fast or easy through this journey...

Though buying an existing online business is one epic shortcut...

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