A full review of ZonGuru software for Amazon sellers through my personal experiences

I’m an Amazon FBA seller, and this Zonguru review covers my direct experiences in product research and evaluation as a paid member. Hundreds of people have read this, and some have taken advantage of the ZonGuru discount available here.

I live in Australia, sell on Amazon US and use this Zonguru software almost on a daily basis. This one is written from a very personal perspective of this software created by Adam Hudson and Jon Tilley. Just on that point, if you’re considering Adam Hudson’s Reliable Education course, then I have an in-depth review of the course right here. Again, written from my personal experiences.

Please note: I am providing a 50% discount on Zonguru here here within this review through my affiliate link. Using this discount is totally optional, and does not change my opinion of Zonguru within my review. Read this to get an understanding on how this software works for Amazon sellers.

Background with this Amazon seller software

Personally as an Amazon seller, it is highly critical to be able to work efficiently and smartly. I have 2 Amazon brands, with a 3rd on the way. Managing your data and interpreting what that data means is crucial for a quick reaction time and an optimized business flow.

Founded by business partners and friends Adam Hudson and Jon Tilley. As successful Amazon sellers themselves, they found a need to have an Amazon tool set. One that cuts down on the costs and the resources it takes run an efficient store. In the past, sellers on Amazon FBA needed multiple tools to run simultaneously to really create an impact in the platform but these soon rack up excessive credit card charges.

The Zonguru Chrome extension

This happens to be my favourite part of the software. Where you can check in real life regarding your results.

Zonguru’s Chrome Plugin allows instant research feedback

Inside the Zonguru Suite

With ZonGuru, both Jon and Adam aim to provide sellers and Reliable Education students with a tool suite of 12 different tools in 1. It’s all about maximizing what you get from one simple tool. According to Zonguru, they have “different tools that aim to help you at each level of your product journey” to really elevate your Amazon business.

Each tool aims to give the very best data to help you make business decisions around your business. In addition, it helps you automate your business. Therefore, you can spend more time focusing on the right areas of your business, rather than getting stuck in some of the manual processes.

Zonguru has allowed me to do comprehensive product research

The 12 tools at glance

Let’s break down the 12 tools that are now available at ZonGuru. This way you can visualize the many benefits this tool set brings to the table:

ZonGuru Chrome extension tool

The newest tool to join the pack and my personal favourite, I use it thoroughly. It comes free with every subscription and you can easily and quickly access an entire product category. This is without ever having to leave the Amazon platform. In fact I really bought the software based on this tool alone, so I consider the remaining 11 to be bonuses. Genius.

Business dashboard

Makes analyzing your business quick and easy. They’ve included all the key metrics that most sellers need to pay attention to. The simple widgets at the top part of the dashboard are simple and self-explanatory. So you have, at a quick glance, all the important information you need to better understand your business.

Some of these nifty widgets include the Profit Breakdown (where you can see your Gross Revenue, Net Margin, and Profit Margin) and the Business Valuation (so you know exactly what your business is currently worth). I particularly like the Recent Reviews section, the Currency Drag Down, the Sales Breakdown Graph, the Best and Worst Products section. You’ll even have quick access to your Stock and Inventory per product.

Sales Spy

Sneaky as it sounds, it’s definitely something you would want in your corner. Sales Spy’s software tracks sales data of products being sold on Amazon. This gives you an insight of how well a product performs in the market. This is invaluable data when you are determining if would like to enter a specific product category and if it’s a right fit for you.

Your Products

The worst case scenario is running out of stock for your best seller. Your Products keeps you on track! Simply enter your COGS, manufacturer delivery time, and shipping time. This is so you can manage your inventory and re-order timelines. You’ll receive inventory alerts when you’re running low so you can prioritize re-supplying those crucial products.

Email Automator

One of the aims of Zonguru is lighten your load by automating tasks that are use your precious time. The Email Automator keeps you in touch with your customer and it alerts them when their product has been shipped. Further, it touches base with them after a sale to get that important customer feedback and initiate a positive product review.

Keyword Listing Optimizer

This tool is designed to scan your Amazon listing page and allows you to optimize the titles of your products and other variables such as descriptions, feature lists, and keywords. It also determines if you have enough number of reviews and photos for each product.

Keyword Rank Tracker

Real time ranking information is an underrated key component to a successful Amazon store. With the ZonGuru Rank Tracker, you can see where your product ranks everyday to various keywords that you’re trying to rank for. It allows you to make the necessary tweaks to your keywords to make them more effective and therefore create more sales.

Product Monitor

Simply put, it sends you alerts about your products such as a new review and even a hijack alert. It can also keep track of your competitor’s listings so you can have your finger on the pulse on exactly what’s going on in the marketplace.

Your Orders

At Seller Central, things can get complicated and downright messy. This tool makes it easy and simple for you to search by orders, customer name. ASIN, marketplace, and more to find exactly what you’re looking for. And to make responding to your customer even more efficient, a link takes you directly to the Seller Central messaging page.

Negative Feedback

Negative feedback isn’t necessarily negative in the sense that customer reviews tell you exactly what your customers think of your business. With the Negative Feedback tool, you will immediately receive alerts when customers leave a rating of three stars and below. This allows you to navigate quickly to the Seller Page, so you can get in touch with your customer right away. You’ll be able to get to the bottom of the issue of the low rating, then take proactive measures to address it.

IP Monitor

The IP (short for Intellectual Property) Monitor helps protect you from IP theft related to the pictures of the products in your store. You can choose to receive an alert when someone uses an identical photo of your product, even if they have doctored or retouched it.

Love-Hate Differentiator

Touted as an original feature, the Love-Hate Differentiator creates a list of positive and negative points for your products. This is curated from the opinions and reviews provided by your customers.

The Zonguru discount

By this stage, there are some readers who are 100% sure that ZonGuru is right for them. They’re just seeking to evaluate a little more before going through to the other side. I do earn a tiny once-off commission should you use my referral link here which includes 50% discount off the first month.

Plus, I’d be more than happy to help you out with email support from my personal experiences, having used this software for literally hundreds of hours. The price for the ZonGuru software does not increase through my link.

The downsides of Zonguru

Now naturally, no review is to be trusted unless it shared some bad points too. If you’ve read my Reliable Education review, you’ll know that I love the course. However, I have provided a couple of negatives which can easily be improved upon. This is primarily around the Clarkson’s involvement and the Platinum Partners program.

Specifically with ZonGuru, it simply has the shortest trial period of any software. The industry standard is around the 10 to 20 day mark, with some competitors stretching up to 30 days. Jon, if you’re reading this one mate, please consider a longer trial period. This way customers to really get a feel for the software.

Secondly, the data is claimed by some experienced sellers to not be so accurate. Some people prefer JungleScout (more expensive) and Helium10 (much more expensive) than Zonguru. But for pricing and ease of use, Zonguru is excellent for beginners and Reliable Education students.

Zonguru compared to its competitors

When comparing ZonGuru to its alternative competitors such as Jungle Scout, Sellics, Viral Launch, and Feedback genius to name a few, I honestly feel that it packs the most punch for your dollar. With three different subscription packages (Starter, Business, and Plus) to choose from starting at USD$49/month, it represents the most value for money.

By this I mean that there are certainly cheaper alternatives, yet these have less features. So it’s a real case of getting what you pay for. And given it’s less than $100 AUD per month to access crucial data to build a successful business on Amazon, to me the cost never really came into the equation. I was prepared to back myself.

My closing thoughts on this Amazon research software

Teams and individuals can both use Zonguru

All in all, my personal belief is that ZonGuru chooses to be the most expensive. This is because they also wish to be the most trusted, most reliable and the go-to choice for serious Amazon sellers. This is opposed to those who wish to mess around and not actually launch a product range and brand. The book ‘Blue Ocean Strategy’ comes to mind. Zonguru is my first choice whether you’re based in Australia, the US, the UK or most parts of the world. Primarily, it’s for those looking for effective Amazon research and business building.

Should you wish to use my affiliate link which adds no increased cost to you, then you may do so via the link provided here and you’ll get a bonus 50% off the first month, plus the 7 day free trial.

Should you have any specific ZonGuru questions, comments or otherwise then please drop them into the comments below or send me an email. Thanks!

Zonguru Rated
  • Ease of Use
  • Sales Tracking
  • Seller Tools
  • Software Pricing
  • Support Team
  • Update Frequency
4.8

Summary of this Zonguru Review

I’ve summarized my thoughts on Zonguru here with these points. I wrote this from the perspective of the beginner who’s using Amazon software for the first time.

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2 thoughts on “A full review of ZonGuru software for Amazon sellers through my personal experiences”

  1. Hi,
    Do you know if zonguru store the serach information of your product seraches. It would seem that this could be used to piggyback on a good product find. How can users be sure this is not happening?

    Reply
    • Hi Gfio, all software packages will say that “No, we do not store Amazon product searches by our users”. However, how can users be sure it’s not happening? You can’t. Doesn’t matter which software you use. The best solution is not to use a software package at all and just guess that you’re on to a winner. Hopefully, you’ll be right.

      I’m doubtful that these software providers would piggyback on listings if they are indeed monitoring product searches, because they’ve found tens of thousands of products already. In other words, your chances of a product creator competing with you are very rare. I’d be more worried about China. No matter what product you choose, you will have competition, either now or soon enough with the millions of other FBA sellers chasing a good product. Your best protection is an epic product with trademark and patents where you actually care about the customer.

      Reply

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I'm Joshua from Australia. 🇦🇺

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